MOTORWORLD Zeche Ewald hosts company events, conferences, product launches, galas and private celebrations for groups from 10 to 1,400 guests. The venue sits in Herten, in the middle of the Ruhr, on the site of a former hard coal mine whose changing house, machine hall and heating plant have been turned into event halls.
Seminars and company events
For large corporate formats the Schwarzkaue is the main hall. It covers 1,200 m² and takes up to 1,400 people, with 600 seated in rows or 450 at a banquet. The Alte Heizzentrale, the former heating plant, offers 530 m² for up to 600 guests, 350 in rows or 200 at round tables. The two-story Maschinenhalle Süd combines a 366 m² floor with a 220 m² gallery and holds up to 400 people. These halls suit kick-offs, dealer meetings, award evenings and vehicle presentations, a natural fit on a site run by the Motorworld group.
Smaller formats have their own rooms. The Magazin, 350 m², seats up to 100 people, or 64 at a banquet. Three meeting rooms, Racing for 22, Garage for 12 and Emily for 10, work for a board meeting, a breakout session or a planning day next to a larger event. The Untertagebar, a 166 m² bar for 70 guests, can take a reception or the evening part of a conference.
Weddings and receptions
The event team takes bookings for private celebrations as well as business events, and weddings are among the uses the venue lists. A couple can choose the Magazin for a smaller party or one of the large halls for a reception with dancing, with the outdoor grounds around the buildings for photos and arrivals.
Rooms and capacities
The largest space is the Schwarzkaue (up to 1,400), followed by the Alte Heizzentrale (600), the Maschinenhalle Süd (400), the Magazin (100) and the Untertagebar (70). The meeting rooms Racing, Garage and Emily take 22, 12 and 10 people. The neoclassical Lohnhalle, the old wage hall, can be added as an extra area by arrangement. The outdoor grounds cover 60,000 m², and about 500 free parking spaces are on site, with room for motorhomes.
Accommodation
There is no hotel on site yet. Motorworld lists a hotel as a later phase of the project, so groups staying overnight should plan rooms in Herten or the neighboring Ruhr cities.
Catering
Event catering is provided through the venue's preferred catering partners. On site, the Motorworld Inn Zeche Ewald, in the former north machine hall at shaft 7, runs a restaurant, a rooftop bar and a beer garden, useful for a team dinner or an informal evening. A cooking and barista school on the site gives another option for team activities.
History and setting
Zeche Ewald was one of the hard coal mines of the Ruhr. Mining has ended and its industrial buildings now have new uses. Next to the site rises the Halde Hoheward spoil heap, and the Regionalverband Ruhr runs guided tours of the mine and the heap that can be added to a group program. There is no permanent public car exhibition at Ewald, but automotive events take place regularly.
Getting there
The address is Doncaster Platz 4, 45699 Herten. The free car park makes arrival by car or coach simple. Recklinghausen and Gelsenkirchen have the nearest main-line stations, and Düsseldorf and Dortmund airports serve the region.





