The Glasshouse hosts conferences, galas, product launches, brand activations, weddings and Bar or Bat Mitzvahs, for up to 1,850 guests theater style. The venue opened in 2021 at 660 12th Avenue in Manhattan, on the West Side Highway between 48th and 49th Streets. It covers 75,000 square feet in total: 50,000 on the event level and 25,000 of support space.
Seminars and company events
Conferences are a core use. Past clients named on the official site include Arista, Nespresso, Skift, iConnections, Navan, Capgemini and Robin Hood. Media groups have held upfronts and NewFronts here, and brands such as Bose have used the floor for product launches.
The event floor has a custom retracting partition system with acoustic seals, so one large plenary can become two rooms, or a session can run next to a lunch or exhibition area. A furnished VIP lounge comes with every booking. For broadcast and hybrid events, the building has cabling provisions for a broadcast truck, a video control room in the back of house and connection ports in every area, which allows several stage setups at once.
Weddings and receptions
The venue sells social events, from weddings to Bat Mitzvahs and cocktail parties. It publishes a guide of preferred wedding planners, and couples work with the vendor list for catering, furniture and production. The two terraces suit a cocktail hour before dinner on the main floor.
Rooms and capacities
The main event space covers 30,000 square feet and holds up to 1,850 guests. It divides into two rooms:
The Suite covers 14,000 square feet, for 1,850 guests theater style or 1,380 for a cocktail reception.
The Studio covers 10,900 square feet, for 1,500 guests theater style or 1,050 for a cocktail reception.
A prefunction lobby with direct terrace access and production infrastructure works for registration, step and repeat or product displays. Two open-air terraces lead straight off the event floor. Back of house, the venue has green rooms, one with a private terrace, and seven shower suites, which helps for talent, speakers or a wedding party.
Technical setup
Lighting runs on a DMX house and theatrical system with ETC Gio and Paradigm consoles. The ceiling holds 49 color-changing motorized chandeliers that can drop from 30 feet and be programmed to music, video or a presentation. Motorized sun and blackout shades let the room go dark for screens. Sound-absorbing materials and fabric-faced partitions keep the acoustics under control.
Catering
Food is provided by caterers from the venue's preferred vendor list. The list includes Great Performances, Thomas Preti, Abigail Kirsch, Pinch Food Design, Union Square Events and Foremost Caterers. Preferred partners also cover AV and lighting, internet, furniture rentals, parking and creative production.
Accommodation
There are no bedrooms on site. For room blocks, the venue lists two partner hotels: the Equinox Hotel at Hudson Yards and the InterContinental New York Times Square.
Getting there
The venue is on 12th Avenue, the West Side Highway, between 48th and 49th Streets, on the far west side of Midtown. The official site describes it as central and accessible, and a parking partner is on its vendor list for guest cars and transfers.
