De Bloemfabriek in Geel hosts weddings, company parties, drinks receptions and meetings for up to 400 standing guests. The venue is made of three zones: a front garden, a glass conservatory and a back garden, all set on the old Bloemmolens factory grounds at Kanaaldijk 14. Besides its own events, the venue is open to external organizers who want to hire the location.
Seminars and company events
The venue has separate pages for company parties, drinks receptions and meetings. The meetings page presents the place for networking sessions and meetings in an informal setting. The official text does not describe a plenary room, projection equipment or a day-delegate package, so an organizer planning a formal seminar should ask what is included before fixing a date.
The glass conservatory is the most practical zone for business groups. It is heated, closed against wind and rain, and fitted with a bar, technical connections, lighting and sound. It seats about 150 people and holds 250 standing. The venue says it can be arranged as a lounge, a walking buffet or a VIP area, which suits a reception, a product launch or a networking evening. Larger company parties can use the conservatory together with one or both gardens.
Weddings and receptions
The venue promotes wedding parties and says its team supports couples in their search for the right atmosphere. The three zones can be combined, so the ceremony, the drinks and the dinner do not have to share one space. The front garden has trees and green decoration and takes 250 seated or 400 standing guests. The back garden, also dressed with trees and greenery, takes 100 seated or 200 standing. When the weather turns, the conservatory offers a covered alternative with about 150 seats.
Rooms and capacities
Front garden: 450 square meters, light and sound, 400 standing or 250 seated.
Conservatory: 250 square meters, fully transparent building, heated, bar and connections, light and sound, about 150 seats, 250 standing or 150 seated.
Back garden: 300 square meters, trees and greenery, light and sound, about 100 seats, 200 standing or 100 seated.
The site is not open every day as a summer bar. The venue publishes an events calendar, so organizers should check which dates are free of the venue's own programme before asking for a quote.
Setting
The venue sits in the middle of the former factory site of the Bloemmolens, and the official text describes it as a creative meeting place and a draw in every season. The name is a joke on the venue's own site: it says it does not sell flowers. Information about parking, opening hours and contact details is on the information page of the website.
Getting there
The address is Kanaaldijk 14, 2440 Geel, in the province of Antwerp. The website points to a separate page for parking and does not give train or airport details, so ask for access information when you request your quote.
To start, use the quote request button on the wedding, company party or meetings page. State the date, the number of guests, the type of event and the zone you prefer, so the team can say whether the front garden, the conservatory or the back garden fits.
