STOOM is a former factory hall in Apeldoorn that hosts meetings, training days, company events and weddings for 6 to 130 guests, and up to 250 for a party when combined with the neighboring bar. It sits on the Zwitsal site on Vlijtseweg and has three rooms on one floor, bookable separately or together.
Seminars and company events
Most weekday bookings are meetings, training series and themed sessions, many from public and healthcare organizations. Half-day and full-day packages include a room of your choice, unlimited coffee and tea, lunch, audio and projector, Wi-Fi and free parking. A custom format adds several rooms at once, breakout sessions, a drinks reception or a walking dinner, extra technology and live streaming.
Away days and management offsites fit well. A group of 6 to 15 people can use the closed Bos room, while a larger team works in the main hall and splits into the smaller rooms. For conferences, the plenary session takes place in Het Lab and the other two rooms serve as breakouts, for up to 130 delegates in plenary and 160 in total. The venue also describes layouts for quarterly and program increment planning, with room to hang program boards.
Product launches, networking drinks, anniversaries and team days are other formats. Stage, lighting and sound are on site, along with a fixed sound system for up to 150 people, moving heads in the ceiling and live streaming. Exclusive hire of the whole location is possible.
Weddings and receptions
The venue offers industrial-style weddings, with room for the ceremony, the dinner and the party. Parties fit up to 130 guests in Het Lab and 160 with De Werkplaats added. For up to 250 guests the venue works with Proeflokaal de Vlijt, the bar in the same building.
Rooms and capacities
Het Lab is the main hall. It covers 110 square meters with 4.5 meter ceilings and takes 15 to 130 guests in theatre, cabaret or reception layouts, up to 110 for business events. De Werkplaats covers 40 square meters and takes 8 to 40 guests for meetings, U-shape, theatre or workshops. De Bos-ruimte takes 6 to 8 guests in boardroom or coaching layout, and a square table setup in Het Lab seats up to 25. Time slots run from 8:00 to 13:00, 13:00 to 18:00 and 18:00 to 00:30, or a full day from 8:00 to 18:00.
Catering
Catering is in house, from coffee and lunch to drinks and walking dinners, with seasonal products. Outside catering is not allowed. Decoration, entertainment and photography can be booked yourself or through the venue's regular partners, and an event manager stays present during the day.
History and setting
The Zwitsal factory opened in 1948 and made baby products until 2011. The site then became a creative hub, and STOOM has operated there since 2016. The hall keeps its high ceilings, original beams and large windows.
Getting there
STOOM is next to the A1 and under an hour from Zwolle, Deventer, Arnhem, Zutphen and Utrecht. Parking is free. Apeldoorn Centraal is a 20 minute walk, and bus 14 stops every half hour at the Zwitsal stop at the entrance. There is no lift, so guests with limited mobility are placed on the ground floor.
